Mann+Niwaz+Kaur

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Please **view the website on a PC** - The layout comes out perfect &the background shows it 'true' colour On Macs, the menu layout does not come out aligned **( don't know why)** and the background comes to be plain black when its actually different

Discusses how corporations have implemented blogs in their system and its effectiveness/results. This website looks blogs as a tool to enhance businesses and add to their market value in the eye of the consumers. It also discusses corporations who have implemented these blogs and the ways in which they have gained competitive advantage in their industry. Feel free to contact me at niwaz.mann@utoronto.ca
 * Topic:** Corporations &Blogs
 * Abstract:**

CRITICAL ANALYSIS by Toloue Ghasemloo
===I enjoyed viewing your website as it was informative and user-friendly. I also enjoyed the video you created and found it very unique to the other personal webpages created by our peers. Your feedback option also separates your webpage from the others, while demonstrating your great ability to create a webpage. The only difference I would make on your webpage is to use a different font colour, as it is a little straining on the eyes to read white on black. === ===**M easuring effectiveness is indeed imperative for corporations since that determines whether or not the implementations of Blogs have been successful or not. One of the notions that were not included was that Blogs can make corporations more “human”. This could be considered as one of the biggest advantages since this would set a corporation apart from the exiting competition. Blogging would add the human touch which would lead to consumers being more ‘attached’ to the company since they can ‘relate’ throught the blogs(McCollum,2007). For example, Coca-Cola has created a market for them on the internet by implementing a blog called “Coca-cola conversations”.( Moone, 2009) On this blog, they include recent activities that they are part of. This includes new product launches, upcoming products or just general news regarding their company which might be in the interest of their consumers. **===

McCollum, Jordan. "Why Corporations Truly Need to Blog." // Internet Marketing News | Marketing Pilgrim //. Marketing Pligrim, 6 Apr. 2007. Web. 31 Mar. 2010. 

Mooney, Phil. "Coca Cola Conversations Blog." // Coca-Cola Conversations //. The Coca-Cola Company, 2009. Web. 31 Mar. 2010. />.